Co-founder & CEO
Johan Lofstrom is CEO and Co-founder of Playable Platform, a company that specialises in producing, analysing and optimising playable ads. He has over 10 years of experience in various executive roles within online and mobile UA and holds an MBA from MIT Sloan School of Management. Johan will share his experiences from producing and optimising hundreds of playable ads over the last four years. He will also share results and analysis of Playable Platform’s billions of ad request data that has been collected since they started with playable ads.