Founder
Identity Spark

A lifelong passion for games has led to a 25-year career that’s included design, journalism and 15 years of in-house and agency PR and marketing. Taking in time at Codemasters, Official Nintendo Magazine Australia and Blitz Games Studios along the way, Natalie launched Press Space in 2013 to provide PR support, training and mentoring to indie developers. Since then she’s worked with a wide array of lone devs and established teams, and current clients include fast-growing start-up Payload Studios and respected digital agency Matmi. She’s also the Event Director of award-winning games festival Backspace and a proud and active ambassador for both SpecialEffect and STEMnet.

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