CEO
Tricky Tribe

Primoz lives in Ljubljana, Slovenia, and his background is in behavioral economics, consumer psychology and marketing in general. He founded his first company during his studies – a yoghurt and fruit vending machine business that flopped 2 years in. He joined Outfit7 group in 2012 and held various top level positions in business development, marketing and product management. In 2015, he co-founded Tricky Tribe, a mobile game studio making unique games for people who don’t like games. He serves as the CEO with a focus on partnerships, game economy, core mechanics and monetisation.

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