What needs to happen before soft launch, when are you ready to go live in selected markets, and how to manage risks during soft launch phase. In this presentation, we’ll go through different tools and processes that will help to plan, make the most out of the test marketing phase and get results.

Location: Date: November 3, 2019 Time: 3:30 pm - 4:10 pm Sonja Angesleva Product Lead Zynga Sonja Angesleva