Session: What I learned about mobile games PR from my decade as a mobile games journalist

After spending 10 years as a games journalist – most of which was mobile-focused as the Editor-in-Chief at Gamezebo – I’ve spent the last 12 months capitalizing on my learnings from the editorial world in a new career: freelance public relations. I know what a good pitch looks like and what editors want to hear. In my 15 minute talk, I share the secrets of how to reach the press, and offer some reasons why you might not be getting the traction you feel you deserve.