Curated Panel: Real Results: In-app Bidding Boosts Your Bottom Line

Developers seek to not only sustain, but also increase growth in an evolving mobile landscape, and in-app bidding is doing just that. In-app bidding is no longer an idea of the future, it’s here now and it gives more inventory competition and yields increased revenue. Hear different perspectives on the impact of in-app bidding, and the changed mobile industry. We’ll review actual examples of how in-app bidding diversifies and increases supply, and ultimately allows developers more ways to maximize their revenue.