Join us and learn about the benefits of opening up your inventory to non-gaming demand. We will go into what app-ads.txt is and why you need it. Increase your knowledge of techniques that will help maximise your CPM through Programmatic. Here you will get an expert opinion on where the future of mobile marketing is headed in 2020, and why brand spend is the way the future is heading.

Location: Date: January 21, 2020 Time: 11:40 am - 12:10 pm Michael Deignan Global Head of Programmatic Vungle Michael Deignan
Session: Beyond Game Economy Design – Increasing Profit Through Intelligent Revenue Optimisation [wappier]
Session: Building a Successful Ad Monetisation Strategy: What can Mobile Gaming Learn from Other Verticals? [PubNative]